At Family Resource Group Inc., we have two fundamental goals: to be an informative resource for our community and to make our advertisers wildly successful. We empower and inspire parents on their journey by providing engaging, informative, and supportive content.
OUR STORY
2016
In the Spring of 2016, Pink & Blue hit the Baton Rouge market as the resource for expecting moms and new moms. Pink & Blue provides moms with all the information they need to have successful pregnancies. Pink & Blue has been such a success that we’re expanding its distribution to New Orleans and the surrounding areas.
2021
In July 2021, Family Resource Group Inc. acquiredNola Family MagazineandNola Boomers.Nola Family MagazineandNola Boomerswere founded over 15 years ago. We discovered its potential and we knew we had the resources to help the magazines grow.
After discovering the full potential ofNola Boomers, we quickly made the transition toLouisiana Boomers Magazine, which now covers New Orleans, Baton Rouge, and their surrounding areas.
NOW
Now with eight in-house publications in Baton Rouge, New Orleans, and Colorado, and numerous custom publications, Family Resource Group, Inc. is one of the largest publishers in Louisiana. Throughout the years, Family Resource Group, Inc. has become much more than a Publisher of printed magazines. We have built many large-scale community events, both live in person and online. Our online properties, unique digital products, and knowledge of living in both the print and digital world have given our clients an unprecedented advantage over competitors.
1990
Thirty-two years ago, Baton Rouge Parents Magazine set down its roots with a goal to develop engaging content that readers seek out every month. It didn’t take long for us to be the magazine that Baton Rouge families live by. Our annual events, such as The Cover Kid Event, and charitable projects, such as Sock It To Me, have helped grow both the magazine’s exposure as well as our clients’ exposure.
2020
Geaux Grow, our digital arm, started in 2020. We recognized a need for our partners and clients to have a digital presence as well as print. Now, we are able to build custom campaigns that reach several media types and audiences. From virtual tours to targeted emails, our digital agency is equipped to handle all forms of digital marketing.
2022
In July 2022, our family grew once more, adding Colorado Parent to the mix. This publication has remained a staple in the Denver community for years and will continue to provide the most up-to-date information and resources to families in the local communities.
OUR CORE VALUES
Family First
Family is our most important asset. By putting family first, we build a foundation of love, trust, and mutual respect, ensuring that our closest relationships are nurtured and sustained.
Positive Intent
Embracing positive intent means assuming the best in others and approaching situations with optimism. It fosters a culture of trust, open communication, and collaboration.
Purposeful, Meaningful Work
Our goal is for everyone to leave work each day feeling accomplished and fulfilled. We are intentional in ensuring that our work is clear in its purpose and meaning.
Client Success
Our clients and advertisers are vital to our success. We are dedicated to understanding our client's needs, delivering exceptional service, and exceeding expectations.
Ownership
Ownership involves being accountable, proactive, and reliable in all we do. By embracing ownership, we empower ourselves and others to achieve their goals, learn from their mistakes, and to continuously improve.
Have Fun
We believe that work should be enjoyable. By valuing fun, we cultivate a workplace where joy and enthusiasm drive our success, making every day more enjoyable and productive.
Teamwork
Teamwork is the cornerstone of our success. By valuing teamwork, we create a cohesive, resilient, and innovative environment where everyone thrives and accomplishments are shared.
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